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OUR STORY

House of Never traces its roots back to 2017, when our founder Mr. Shabeer P.P began his journey as a passionate streetwear seller in Kerala. What started as a small-scale hustle soon evolved into a deep understanding of fabrics, fits, customer needs, and the fast-growing demand for quality casualwear. With over 25 years of hands-on industry experience, Mr. Shabeer partnered with Mr. Jahir, bringing together shared expertise and vision to build a brand that blends Tirupur’s manufacturing strength with Kerala’s retail insight.

From those humble beginnings, House of Never has grown into a premium wholesale brand supplying across India. Today, we serve stores, boutiques, online sellers, and emerging clothing entrepreneurs who demand consistency, modern designs, and export-grade craftsmanship. Our transformation from street selling to becoming a trusted B2B clothing brand stands as proof of our commitment to quality, innovation, and long-term retailer success.

Every House of Never product is made with export-standard craftsmanship—premium fabrics, refined fits, long-lasting dyes, and strict quality checks. We manufacture with consistency so your customers come back again and again.
Our approach is simple: produce garments that look premium, feel premium, and sell fast.

Quality That Retailers Trust

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With ever-changing market trends, retailers need fast, flexible, high-demand styles. We bring new drops every month, stay aligned with youth fashion, and maintain ready stock to help stores scale quickly.
Whether you're a boutique, Instagram seller, or multi-brand retailer, we help you grow with right pricing, right quality, and right designs.

Designed for Modern Retailers

Made in Tirupur. Delivered Across India.

Tirupur is India’s undisputed center for knitwear—and it’s where House of Never produces all its garments.Our unit follows modern production systems, skilled stitching, fabric testing, and quality control checks to ensure every piece meets export benchmarks.

This gives our products:

Consistent fitting

Durable stitching

Azo-free dyes

Premium cotton blends

Smooth & comfortable feel

Retail-friendly pricing

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